CSPAN2 After Words With Dana Loesch August 21, 2016
A huge amount of attention because theyre more interesting than positive ads. Typical positive ad you fine out the candidate favors educated children, clean water and more jobs. Okay. Who isnt for that . Theyre pretty dull on average. The negative ads have some pop, crackle, conflict, whichs what journalists like to cover. So these ads have gotten into the consciousness partly because theyre more powerful and they get peoples attention and thats the way the news works. First of all the general purpose of the book is to try to just put up a yellow warning light saying, theres role here for atta...