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Roland Gurney, founder of agency-positioning specialist shop Treacle charts the rise of tiny agency outfits, winning bigger pieces of work and keeping the big players on their toes.
In this week’s discussion, we explore how agencies can get clients to buy in to ideas that go against the digital marketing grain.
Patou Nuytemans has been Ogilvy’s EMEA chief executive for 18 months. The Drum caught up with her to learn more about her tenure so far, about the ‘imposter syndrome’ she experienced taking the job and how she’s pivoting the agency’s public image.
Following its acquisition by global agency collective TBWA, we catch up with Dark Horses boss Melissa Robertson to discuss the agency’s future.
Top Of The Mornin’ has hired Small World to help it ‘decouple’ from its YouTuber founder and grow as a business.