Side Hustle Support: How Agencies Can Better Navigate Conflict Of Interest Risks
Support for side hustles can help keep staff happy. But how should agencies get ahead of potential conflicts of interest?
Source: thedrum.com
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Too Late To The Barbie Party? How To Improve Your Timing For The Next Cultural Phenomenon
Marketers will review whether their tie-in efforts were timely enough as the Barbie juggernaut moves on. Picking your moment isn’t always easy – so we asked a bunch of agency experts how to manage it.
Source: thedrum.com
The Drum | Despite Tricky Timings For Many Viewers, Brands Shouldn't Sleep On The Women's World Cup
With awkward kick-off times potentially dampening viewer enthusiasm for the Fifa Women’s World Cup in some core football markets, how can advertisers effectively support the tournament in other ways?
Source: thedrum.com
The Drum | How Are UK Indie Agencies Cushioning The Impact On Staff Of Pitching For New Business?
UK leaders from media, creative, in-housing and social indie agencies share how they’re trying to reduce the burden of pitching for new business on their colleagues.
Source: thedrum.com