Influencer Marketing Gets An Upgrade: How AI Is Changing The Game
Influencer marketing is getting smarter. Discover how AI streamlines partner selection, tackles challenges, and boosts campaign success... and your ROI.
Source: forbes.com
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Top News In Socially Powerful Today - Breaking & Trending Today
Positioning Your Brand For Your Best Chance Of Going Viral
Going viral with your brand is an oft-cited goal, but what does it take to find fame on the internet?
Source: forbes.com
Celebrities Are Becoming Influencers: What Does That Mean For Brands?
Brands need to move with the times to tap into a new era of talent collaborations.
Source: forbes.com
WhatsApp fraudsters stole my identity to scam £450K from innocent job-seekers
A business owner has found himself on the receiving end of daily threats after discovering that someone else has been using his name and company to defraud others.
Source: dailymail.co.uk
Can Brands Be Bothered Getting Set Up On Yet Another Social Channel?
James Hacking, founder and chief playmaker at Socially Powerful, explains the social fatigue in the agency world as part of The Drum’s media convergence deep dive. Are we ready for another Meta product?
Source: thedrum.com