Column: Super Bowl LV ad puts soap and San Diegans in spotlight
The head of a local marketing company warned San Diego comedian James Schrader that he had better go to the grocery store right away if he wants any privacy before Sunday’s Super Bowl when his face will be seen by 100 million people. “He already gets stopped at least weekly by someone saying, ‘You’re the guy from the soap ads,’” explains Raindrop agency’s CEO Jacques Spitzer. 8:51 AM, Feb. 05, 2021 Schrader is the pitchman who’ll appear in a wild and whacky Super Bowl commercial for Dr. Squatch men’s soap, along with San Diegan Michael Langsdale. The men’s hygiene produ...