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More small businesses are using artificial intelligence effectively, especially as pertains to marketing functions.

An opinion column from Mitchell Superintendent Joe Graves

Summer Reading Picks for Leaders Maryland Smith Business Experts Share Book Recommendations News provided by Share this article Share this article COLLEGE PARK, Md., May 27, 2021 /PRNewswire/ -- The 18th annual Summer Reading List for Business Leaders from the University of Maryland's Robert H. Smith School of Business covers a range of topics again this year, including corporate strategy, AI, the pandemic, racism, burnout, love, the life of Thomas Edison, and the future of everything. 2030: How Today's Biggest Trends Will Collide and Reshape the Future of Everything by Mauro Guillen: "The b...

 E-Mail Researchers from University of Maryland, North Carolina State University, National Taiwan University, Oxford University, Kings College London, and Perceptronics Solutions, Inc. published a new paper in the Journal of Marketing that examines how artificial intelligence (AI)-based text analysis of social media can monitor the extent to which brand reputation rises and falls over time. The study, forthcoming in the Journal of Marketing, is titled "Real-Time Brand Reputation Tracking using Social Media" and is authored by Roland Rust, William Rand, Ming-Hui Huang, Andrew Stephen, Gilli...

The hospitality labor force is not ramping up fast enough to meet the increased demand.