Marvel's looming box office disaster will end self-indulgent era of Hollywood virtue-signalling 'not with a bang, but a whimper'
Marvel Studios reached dizzying heights of popularity from 2008 onward, after the massive hit of Iron Man, and when Disney acquired the studio, the popularity of the superhero genre continued to grow, culminating with the Infinity Saga, and the film Endgame in 2019.