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Come on down! reporter: with those three words come on down! reporter: bob barker electrified audiences for 35 years, hosting the price is right. the game show where con tes tanltestant guess th price of every day items. i hear, bob, come on down, every place i go. reporter: but just months shy of his 100th birthday, his publicist announcing the world s greatest mc who ever lived, bob barker, has left us. he died of natural causes in his hollywood hills home this morning. fans remembering him with flowers on his walk of fame star. born in darlington, washington, barker spent his early years on an indian reservation in south dakota, where his mother was a schoolteacher. in 1942, he joined the navy, training as a fighter pilot during world war ii. his entertainment career began in radio, with the bob barker show. all right, go. i m going to go. reporter: a big break in television would come six years later, hosting truth ....