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With the recently-announced business-to-business (B2B) award at Cannes and research into creative effectiveness, B2B leaders are thinking more about creativity on their side of the industry. Reuben Webb, chief creative officer at Stein IAS, delves into the findings of four experts – including three tips for winning a Lion.
Work from across the globe will be judged, awarded, and celebrated during the Cannes Lions International Festival of Creativity, which will run from June 20-24
The 2022 programme will focus on sustainability; Diversity, equality & inclusion; Talent; Data & technology; Business transformation and Creative effectiveness
The exhibition runs until November
A Cockermouth school is working hard to improve our environment.