KQED Nightly Business Report January 23, 2013
Starter the year. Susie how about in terms of ad sales. On the call, they said that google is running on firing on all cylinders, to quote them. Can google build on that momentum . Yes. I mean if you look at their positions and other major geographies, and the fact that theyre handling the transition to mobile search fairly well, it seems like theyre in pretty good shape. One thing i point out is that the cost per click, which is metric, which a lot of investors have focused on, was down again in the Fourth Quarter, but the declines have gotten better in each of the past threequarters. Down 4 ...