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Universal Music East Coast Labels Restructured As 'Republic Corps' - Vimarsana News

Universal Music East Coast Labels Restructured As 'Republic Corps'

Universal Music's East Coast labels have been restructured as Republic Corps, under Monte Lipman, Avery Lipman and Jim Roppo.

The Influence of TikTok on Creating Viral Sold-Out Brands - Vimarsana News

The Influence of TikTok on Creating Viral Sold-Out Brands

If you can’t seem to get your hands on Sandy Liang’s Baggu collaboration, a pair of Adidas Sambas, or Taylor Swift tickets, here’s an investigation into why things are impossible to find.

Source: elle.com
RSG Announces Partnership to Produce Merchandising Benchmark Report - Vimarsana News

RSG Announces Partnership to Produce Merchandising Benchmark Report

Retail Strategy Group is partnering with Retail Systems Research (RSR) to produce the 2022 Merchandising Benchmark Report. The report touches on important themes including: Incorporating consumer feedback into the product creation process. Digital transformation. Barriers impeding the evolution of merchandising strategy. Steve Rowen, Managing Partner at RSR, says “We couldn’t be more excited than we

Back-to-school challenges marketers as shoppers focus on savings - Vimarsana News

Back-to-school challenges marketers as shoppers focus on savings

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Island Records Promotes Steven Rowen To SVP/Head Of International Marketing - Vimarsana News

Island Records Promotes Steven Rowen To SVP/Head Of International Marketing

ISLAND RECORDS has upped STEVEN ROWEN to SVPHead Of International Marketing, it was announced by GM MIKE ALEXANDER. Based in NEW YORK, ROWEN will report directly to ALEXANDER, who  commented, "STEVEN is one of the most knowledgeable and experienced executives in the global marketing field. His creativity and strategy have been at the forefront of ISLAND’s biggest breakthrough stories over the last decade and we are confident he will continue to make enormous strides as ISLAND ...