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Advertisers are spending less, regulators are circling, staff is at less than 50% of what it used to be and user numbers are down
The main plank of Musk’s plan for Twitter (now called X) was to shift away from advertising and toward paid subscriptions. A new analysis from independent researcher Travis Brown estimates that 950,000 to 1.2 million people now pay for X’s $8 monthly premium service.
But in at least one respect, Musk has delivered on his original promise: Twitter has become far less 'woke.'
Executives at X, the social media site formerly known as Twitter, said they see YouTube and LinkedIn as future competitors while pursuing new business...
X also plans to create a news wire service, called XWire, that would rival Cision’s PR Newswire, said Musk and CEO Linda Yaccarino.