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Born on the 4th: Israeli parties look to US playbook for pandemic-era campaigns


It is unclear how much Netanyahu uses McLaughlin’s advice, anyway. Within Likud circles Netanyahu is known as the ultimate self-consultant, preferring his instincts and his immediate family’s counsel over analytics.
For internal surveys in Israel, McLaughlin works with Israeli pollster Rafi Smith of Smith Consulting, analyzing his data. But Netanyahu usually consults with Likud campaign manager Ofer Golan, who is also said to use raw data from daily surveys, in decision-making.
US pollster John McLaughlin is seen alongside Israeli Prime Minister Benjamin Netanyahu in an undated video. (Channel 13 screenshot)
Netanyahu and Golan “talk to each other using the numbers,” a source with knowledge of the campaign told The Times of Israel. ....

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