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Steve Barrett on PR: 10 snapshots from 2020


Unprecedented. Extraordinary. Crazy. Challenging. Desperate.
All these adjectives and more are suffering from repetitive strain injury as a brutal year draws to a close.
Here are the 10 things that defined the past 12 months at PRWeek for me:
1. Coronavirus lockdown
The note from PRWeek owner Haymarket Media’s CEO Lee Maniscalco came through on Thursday, March 12, one week prior to the original planned date for the annual PRWeek Awards ceremony – the Oscars of the PR Industry and the biggest night of the year for us.
“We have decided to begin network stress tests to prepare for the event of a partial-or full-business mandatory work from home period. These tests will begin tomorrow Friday, March 13, and run through Tuesday, March 17, for all Haymarket Media US employees. Beginning Friday, and Monday, we will operate with 50% of our staff working from home; on Tuesday, 100% of our staff will work remotely. We will then operate on a voluntary work-from-home ....

United States , Cola James Quincey , Lee Maniscalco , Donald Trump , Milana Vayntrub , Anthony Fauci , Michael Brown , Joe Biden , George Floyd , Jj Alex Gorsky , Michael Phelps , Prweek Diana Bradley , Marie Celeste , Biontech Fosun Pharma , Philando Castile , Billie Jean King , Jeff Zucker , Mike Pence , Mark Read , Oscar Munoz , Norah Odonnell , Biden Harris , Derek Chauvin , Rosie Odonnell , Billy Crystal , Ahmaud Arbery ,

It will take an innovative spirit to boost DEI in tech


It will take an innovative spirit to boost DEI in tech
A session at PRWeek’s Racial Equity Summit shines light on the necessary steps to make progress on diversity and inclusion in the sector.
by Gideon Fidelzeid
Clockwise from top: Facebook s Monique McKenzie, Cisco s Letty Ledbetter, Norton LifeLock s Krista Todd and Charlene Wheeless
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Steve Barrett on PR: It's time to be comfortable being uncomfortable on racial equity


Nasdaq is pushing to require more diversity on corporate boards. (Source: Getty)
Nasdaq made something of a statement this month when it submitted a proposal to the U.S. Securities and Exchange Commission to adopt new rules relating to board diversity at companies listed on its stock exchange.
If the SEC approves, the rules would require all Nasdaq-listed companies to publicly disclose board director diversity statistics and have or explain why they don’t have at least two diverse directors.
In this context, diversity includes one director who self-identifies as female and one who self-identifies as either part of an underrepresented ethnic minority or as LGBTQ+. Foreign companies and smaller reporting companies could satisfy the new requirement with two female directors. ....

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