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Working with OTAs: The Indirect Distribution Dilemma – Hospitality Net World Panel

Working with OTAs: The Indirect Distribution Dilemma – Hospitality Net World Panel
hospitalitynet.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hospitalitynet.org Daily Mail and Mail on Sunday newspapers.

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Where does the PMS sit in the new technology stack? – Hospitality Net World Panel

Founder and CEO of Apaleo
The PMS will lose the mentality of a system and the capabilities will dissolve into cloud-centric services. Instead of all-in-one offerings the future will be driven by ecosystems evolving around a limited number of platform vendors.
Today, PMSs are the major bottleneck for hotels to be innovative and agile. These limitations do not only apply to hotels, but also to all technology in the industry. Property management systems put artificial restrictions on the functionality of their APIs or ability to access the data that they collect. On-premises and even cloud PMSs have ulterior motives when developing their products to favour their own ....

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SHIFT + DEL! Do we need a massive reset? – Hospitality Net World Panel

share this viewpoint
SHIFT + DEL! Do we need a massive reset?
From the days of holidex, Fidelio v6 and Micros 2700 we have for the last 30 years been adding technology upon technology in hospitality. In my last classes with my students (online), one reoccurring question was always, why is there not one solution that can do everything . Once we discussed this more (language requirements, local fiscal reporting, support, etc…), the students got the complexity of using software and systems to run businesses. But moving forward, future managers are going to want their hospitality software to behave more like WhatsApp, Instagram or Snapchat. Download, install and work. No training or massive configuration to be done. ....

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Google is phasing out third-party cookies... Will it impact hotel marketing? – Hospitality Net World Panel

Google is phasing out third-party cookies. Will it impact hotel marketing?
Google recently announced that they are going forward with their plan to block third-party cookie tracking through Google Chrome (Chrome commands 63% of browser market share). What this means exactly for hotels is not totally clear. Mostly what will be affecting is tracking the source of revenue on a hotel s website (also called attribution) and the possibility to re-target visitors to your website (unless you use Google s retargeting ad products). To avoid users getting hit with totally irrelevant ads, like billboards on the highway, Google is creating a new system to target users which involves less tracking. Called FLoC the system essentially groups people into categories based on their behavior and puts a label on top so they can get served ads based on those labels without having any personal information connected. However, it only works if you advertise with Google, which means they are building a ....

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Join us today at 10am CET: Hotel Technology During Crises, Does it innovate?

Join us today at 10am CET: Hotel Technology During Crises, Does it innovate?
hospitalitynet.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hospitalitynet.org Daily Mail and Mail on Sunday newspapers.

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