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Top News In ப்ராக்‌டர் சூதாட்டம் கார்ப் Today - Breaking & Trending Today

P&G raises quarterly dividend by 10%


By Reuters Staff
1 Min Read
FILE PHOTO: The logo for Procter & Gamble Co. is displayed on a screen on the floor of the New York Stock Exchange (NYSE) in New York, U.S., June 27, 2018. REUTERS/Brendan McDermid
(Reuters) - Procter & Gamble Co raised its quarterly dividend by 10% on Tuesday to $0.8698 per share, payable after May 17.
The Cincinnati-based conglomerate has benefited from a coronavirus-driven surge in demand for cleaning products, and is expected to report its third-quarter results next week.
P&G had previously announced plans to buy back up to $10 billion worth of shares in fiscal 2021.
Reporting by Munsif Vengattil in Bengaluru; Editing by Devika Syamnath ....

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General Motors Pledges to Devote More Ad Dollars to Black-Owned Media


General Motors Pledges to Devote More Ad Dollars to Black-Owned Media
Brian Steinberg, provided by
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General Motors, one of the nation’s biggest advertisers, said Thursday it would quadruple the percentage of its advertising dollars that go to Black-owned media outlets between now and 2025.
GM’s new effort is a sign of the scrutiny and pressure that corporate giants are facing to spread their corporate spending around a wider array of firms.
More from Variety
GM said it intended to increase the allocation of its ad spending from its current 2% with Black-owned media to 4% by 2022 and to 8% by 2025.
“Black-owned media are a vital component of our marketing mix, and we evaluate our spend for media partners through several core metrics, including transparency, innovation, ad quality, audience delivery and brand safety,” General Motors said in a statement Thursday. The company also said it would in May launch an “upfront” pro ....

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Procter & Gamble: Ariel Invites Us on a Journey to Decarbonise Laundry


Procter & Gamble: Ariel Invites Us on a Journey to Decarbonise Laundry
Every degree makes a difference: together we can help reduce carbon emissions
Ariel expands its 2030 Brand Ambition to focus on decarbonising laundry at every step from design, manufacturing and distribution to consumer use and end of life, whilst maintaining superior cleaning performance.
The flagship pan-European consumer engagement campaign Every Degree Makes a Difference , which advocates for lower washing temperatures, is a cornerstone of the new Ambition.
Today, at the ChangeNOW online Live Talk, Procter Gamble s (NYSE:PG) Ariel laundry detergent brand will announce an expanded 2030 Brand Ambition focused on reinventing clean to decarbonise laundry across its entire value chain. ....

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Streaming Wars Could Shake Up TV's Ad Dollars - Laredo Morning Times


Streaming Wars Could Shake Up TV s Ad Dollars
Brian Steinberg, provided by
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Donna Speciale’s recent return to the business of selling TV advertising might be the most obvious hint that Madison Avenue is eager to get back to normal after a year of coronavirus chaos. Too bad that won’t be possible.
Speciale is a veteran ad executive with hard-won experience on both sides of the bargaining table. She spent years as a top media buyer working for ad giants like Procter & Gamble and Coca-Cola before testing new waters and leading ad sales efforts at WarnerMedia. She was recently named the ad sales chief at Spanish-language broadcaster Univision. Her first actions in that role show just how much quick change the industry is facing. She hired two of her top lieutenants at WarnerMedia, Dan Riess and Dan Aversano, a move that lets advertisers know they’ll be dealing with a familiar team. And she unveiled a glitzy deal that named Clorox, Coca-Cola, ....

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