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Genius 100 Foundation & NY Festivals Advertising Awards Select IKEA "For A Safe Home" for Genius 100 Inspiration Award

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G100 Judges: Jose M Sokoloff, James Caan, Obiageli Ezekwesili
Inaugural Genius 100 Inspiration Award was created to spotlight the global advertising campaign of 2020 that inspired the greatest social impact
We are so grateful to IKEA for creating and submitting this extremely arresting, powerful, gripping work - it is imperative that messages like this are spotlighted to inspire action and create impact”
Hilarie Viener, CEO, Genius 100 Foundation
NEW YORK, NEW YORK, UNITED STATES, July 19, 2021 /EINPresswire.com/ Genius 100 Foundation (G100) in partnership with New York Festivals International Advertising Awards
® are honored to announce IKEA’s “For A Safe Home” as the winner of the inaugural Genius 100 Inspiration Award. ....

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Immortal High Five: Jose Miguel Sokoloff

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Jose Miguel Sokoloff, global president at MullenLowe Group Creative Council, shares the five Colombian ads he considers to be most immortal
I’ve been asked to share my top five pieces of work from Colombia ever for this special Immortal Awards edition of High Five. It would be remiss not to look at this through the lens of the Immortal Awards, which celebrates everlasting work the creative community will always come back to. I consider the campaigns I have chosen immortal because they were good enough to stand the ultimate test on a global stage. They broke the glass ceiling in more ways than one and are examples of work that we will always remember as ‘good enough to beat everyone else in the world’. They changed the way we thought of ourselves, what we thought Colombian advertising could be and the value it had in the world. Not only that, but all of these campaigns were incredibly effective in doing what they set out to do, and t ....

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The Immortal Awards Partners with MullenLowe Group to Launch White Paper Reviewing 2020 Competition

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The Review of the Year is free to download today and offers an in-depth look at the winners, trends and data from last year’s awards cycle
The Immortal Awards has partnered with MullenLowe group to launch the competition’s first ever White Paper, celebrating the work from the 2020 event cycle.
The Year in Review profiles each of the Immortal Award winning entries and their makers, as well as reviewing the five projects that earned a Commendation, and a roundup of the Finalists.
The 2020 competition resulted in four incredible pieces of work being immortalised: ....

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New York Festivals and Genius 100 Foundation launch global Genius 100 Inspiration Award

February 5 2021, 12:58 pm | BY Ricki Green | No Comments
New York Festivals International Advertising Awards and the Genius 100 Foundation (G100) will partner to launch a new award to honour outstanding purpose-driven creative work that inspires action to create impact. The newly unveiled Genius 100 Inspiration Award will be judged by a panel of Genius 100 Visionaries from an impressive cross-section of fields comprised of an extraordinary group of 100 globally recognized, accomplished, compassionate minds.

Says Scott Rose, executive director, New York Festivals Advertising Awards: “New York Festivals is thrilled to partner with the Genius 100 Foundation. Working together with this visionary organization that cultivates a global collective of brilliant minds dedicated to the expansion of new knowledge and solutions is the perfect partner to collaborate with to honor exceptional creative work. This special award will shine the spotlight on campaigns that ins ....

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New York Festivals Advertising Awards launches Genius 100 Inspiration Award

New York Festivals Advertising Awards launches Genius 100 Inspiration Award
New York Festivals International Advertising Awards and the Genius 100 Foundation (G100) have partnered to launch a new award to honour outstanding purpose-driven creative work that inspires action to create impact. The Genius 100 Inspiration Award will be judged by a panel of Genius 100 visionaries from an impressive cross-section of fields comprised of a group of 100 globally recognised, accomplished, compassionate minds.
“New York Festivals is thrilled to partner with the Genius 100 Foundation. Working together with this visionary organisation that cultivates a global collective of brilliant minds dedicated to the expansion of new knowledge and solutions is the perfect partner to collaborate with to honor exceptional creative work,” said Scott Rose, executive director, New York Festivals Advertising Awards. “This special award will shine the spotlight on campaigns that inspire action and ....

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