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of the events of desantis. when you look at the polling, it will be tough come january 15th if desantis is able to eke this out to say that going around the state from border to border had something to do with it. and frankly, when you look at the amount that's been spent on the air waves, nikki haley has spent about 50 million compared to ron desantis and donald trump, 15 million. nikki haley has relied largely on those tv ads and now come 14 days from now, we'll see how far that will take her. >> rick, i know you know a thing or two about making a strong finish in iowa since you're part of the ted cruz campaign which beat donald trump and won the iowa caucus, but how important is this final two week stretch? can her advertising blitz have a real impact? i'm curious how much minds are made up by this point.