The J.K. Rowling Effect: Navigating Controversy In Brand Beh

J.K. Rowling demonstrates that controversy and success can co-exist. So what are the lessons that set Rowling's brand behavior apart?

Related Keywords

United Kingdom , United States , San Francisco , California , British , Colin Kaepernick , Harry Potter , Gartner , Warner Brothers , Kim Kardashian Principle , Spout Social , Dream Crazy , Kim Kardashian , Growling , Jk , Uk ,