4 hours ago A powerhouse collab that empowers gamers across TikTok OAKLAND, Calif.–(BUSINESS WIRE)–TikTok has partnered with Enthusiast Gaming, the largest gaming media platform in North America, to launch TikTok Gamers Got Talent. Premiering Sunday, May 9, 2021 at 7:00PM EST, this content series will mark the inaugural search for the TikTok gaming community’s hidden talents. Beauty’s OG digital disrupter, e.l.f. Cosmetics, is also getting in on the action by helping to propel this exciting new initiative. This exclusive seven-week live series will follow contestants as they show off their diverse talents and compete in front of millions of fans for a chance to win $25,000 – and, of course, e.l.f. products! From guitar riffs to trick shots to cooking and everything in-between, TikTok Gamers Got Talent is an opportunity for gamers and gaming fans on TikTok to showcase their most impressive skills to a panel of celebrity judges.