was a mess. he felt like he was a mess. and so he was looking for a place, a group that would help correct limb. and that's part of the recruiting tool. >> and that's the recruiting tool for everything. you know, military recruiters in the united states, they go and they try to recruit young people who don't really maybe have a direction when they get out of high school. do they go to college, you know, do they get a job? and they're perfect candidates for the military. the same thing goes here. they're looking for people inside the islamic community that are lost or that their lives aren't fulfilled or they're looking for direction. and then they inspire them with these videos that are similar to a video game and heroes that they can present to them that are battle-heartened. i mean, this is a very simple thing for us to get ahead of. we just have to look at what's effective. i mean, they could talk to the media any day of the week and figure out what's effective at reaching millennial. >> jonathan gilliam, thanks so much. good to see you.