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Chris Pfaff and DeFiance's Marc Scarpa discuss the cultural shifts behind the emergence of Web3 and digital financing and currency models in the content world in this conversation from Streaming Media West 2022.
Chris Pfaff and DeFiance's Marc Scarpa discuss the cultural shifts behind the emergence of Web3 and digital financing and currency models in the content world in this conversation from Streaming Media West 2022.
With the rise of TikTok and even premium content companies like Netflix embracing gamification, interactive media and gaming are on the ascent in streaming video, as Roku's Eric Smith, 47 Games Inc. Founder Ben Hoyt, and Chris Pfaff of Chris Pfaff Tech Media discuss at Streaming Media West 202
With the rise of TikTok and even premium content companies like Netflix embracing gamification, interactive media and gaming are on the ascent in streaming video, as Roku's Eric Smith, 47 Games Inc. Founder Ben Hoyt, and Chris Pfaff of Chris Pfaff Tech Media discuss at Streaming Media West 2022
What are some of the biggest issues encountered when handling interactive streaming at scale? The widespread increase of highly interactive streaming such as auctions, sports betting, and gaming has put pressure on networks while increasing the need to integrate interactivity into more traditional methods of content delivery.
How is enterprise streaming effectively leveraging interactivity? Erdal Kilinc discusses the ways his company Deal Room Events has discovered that interactivity has benefited its clients in dynamic and unexpected forms that incorporate marketing, media, and customer engagement.
What are some of the biggest issues encountered when handling interactive streaming at scale? The widespread increase of highly interactive streaming such as auctions, sports betting, and gaming has put pressure on networks while increasing the need to integrate interactivity into more traditional methods of OTT content delivery.
How prepared are general participants in business meetings, fundraising events, or product launches to encompass Augmented Reality (AR) in their events? Beth Norber of Mainstream Media discusses some challenges her organization face with getting their clients comfortable incorporating the overall umbrella of Extended Reality (XR), and why she believes leading companies such as Amazon, YouTube, and Fortnite will eventually set the stage for their wider adoptions in different market tiers.
What are the newest engagement and interactive opportunities for both live in-person and virtual event audiences? Finding ways to bridge the gap between in-person and virtual audiences and create experiences that cater to their specific needs is now essential, according to Beth Norber of Mainstream Media, as audiences have grown more sophisticated and expect high-quality interactive presentations.