iTWire - How brands are leveraging customer data to evolve their business
GUEST OPINION: Leading brands share their vision for the evolving landscape of customer data, its transformation and its impact on businesses. The wor...
Source: itwire.com
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Billy Loizou: How brands are leveraging customer data to evolve their business
By Billy Loizou, area vice president APAC, Amperity. The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. At our recent Amplify summit, industry leaders and professionals from iconic global brands like D
Source: campaignbrief.com
How the best marketing campaigns of 2023 mastered pop culture nostalgia
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
Source: marketingdive.com
Restaurant Subscriptions on the Rise as Loyalty Models Emerge
Across the restaurant industry, subscriptions are catching on, from fast-food chains to small eateries, providing new ways to generate engagement and loyalty.
Source: pymnts.com
Taco Bell CDO: Short-Term Subscriptions Drive Long-Term Loyalty
As restaurants tinker with ways that they can use subscriptions to boost customer loyalty, Taco Bell is finding that offering short-term menu item
Source: pymnts.com