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Monterosa raises £3.5MN to accelerate tech, global expansion - Vimarsana News

Monterosa raises £3.5MN to accelerate tech, global expansion

In a huge boost to its mission to help sport and entertainment brands achieve better business outcomes with continuous engagement and first party data, Monteros...

Simon Data and Snowflake Partner up to Offer Deeper Customer Data Insights - Vimarsana News

Simon Data and Snowflake Partner up to Offer Deeper Customer Data Insights

Simon Data and Snowflake partner up to offer an all-in-one data insights platform. Enterprise brands, like JetBlue and Vimeo, have already taken notice.

DrivenIQ Acquires Visitor Data Inc., Now Owns 500+ Million - Vimarsana News

DrivenIQ Acquires Visitor Data Inc., Now Owns 500+ Million

The multi-million-dollar deal, backed by Capstone Technologies Group, Inc., positions DrivenIQ as the global leader in data and proprietary ad tech...

DrivenIQ Acquires Visitor Data Inc., Now Owns 500+ Million 1st Party Consumer Records - Vimarsana News

DrivenIQ Acquires Visitor Data Inc., Now Owns 500+ Million 1st Party Consumer Records

Towson, Maryland (PRWEB) March 17, 2022 -- DrivenIQ, the experts in data and data technologies to help businesses best advertise to their ideal customers,

Source: prweb.com
How Will Consumer Behavior Change In 2022? A Guide For Media Strategists - Vimarsana News

How Will Consumer Behavior Change In 2022? A Guide For Media Strategists

Kevin O’Farrell, associate vice-president of Analytic Partners, explains how media strategists should think about how rising consumer costs will force a change of approach.