Open X Opens Up On Coca-Cola Partnership, Which Is Fizzing Away Nicely After 2 Years
The Drum sits down with the leadership ranks of the WPP integrated agency team that was put together in 2021 for the drink giant.
Source: thedrum.com
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Top News In Gency Models Today - Breaking & Trending Today
Who Wins When Ad Agency Networks Go Into Consolidation Mode?
With advertising giant WPP merging two of its best-known brands last month, we ask ad execs from The Drum Network whether we should expect more consolidation, and whether it’s good or bad for indies.
Source: thedrum.com
WPP Open X Opens Up On Coca-Cola Partnership, Which Is Fizzing Away Nicely After 2 Years
The Drum sits down with the leadership ranks of the WPP integrated agency team that was put together in 2021 for the drink giant.
Source: thedrum.com
After A New E-commerce Partner? Here Are 15 Agencies Endorsed By Marketers
With our Retail Deep Dive around the corner, we review some of the best recommended e-commerce agencies.
Source: thedrum.com
Job Losses Indicate S4 Capital 'not A Business That Can Say It's Growing'
The firm recorded negative net revenue growth for the year to date – and signaled more job losses are due in the coming months.
Source: thedrum.com