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Millennials have surpassed baby boomers as the nation’s largest living adult generation, according to population estimates from the United States Census Bureau. And as the fastest growing demographic in the US, millennials are wielding a lot of purchasing power—especially in the vitamin aisle.
Tel Aviv-based B.T. Sweet, Ltd. has developed a game-changing plant-based sweetening platform, which enables producers to slash the sugar content from breakfast cereals, confectionery and treats like hazelnut and chocolate spread.
Olam Food Ingredients (ofi) has revealed five top trends for the confectionery sector this year, with planetary health a key focus, along with amplified taste experiences and premiumization all set to dominate.
Undeterred by the chaos of the pandemic, including supply chain challenges and retailers significantly scaling back selection and even pausing new product introductions, an elite, cross-functional team of innovators at Clif Bar & Co. secretly pushed forward to explore and create sustainable business opportunities as part of the company’s ambitious plan to double its business to $2b.
Human nutrition specialist ADM has unveiled the next big consumer trends for 2022, among them the dynamic growth of plant-based snacks that deliver nutrition and satiety for kids.