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Mauricio Prinzlau of Cloudwards describes the new subscription economy, and he provides a detailed breakdown of the essential operational and foundational changes companies should adopt to succeed within it.
CTV is the hottest opportunity in advertising right now, and everyone wants to make money fast when the opportunity is ripe. Daniel Elad from TheViewPoint discusses how publishers looking to build a foundation for long-term success must use an intelligent, lean-forward approach to demand.
Ashwin Navin of Samba TV discusses the ways that Netflix, even with its recent hiccups, has the legacy and the leverage to continue to reinvent the distribution model to find new ways to extend the value of its multi-billion dollar content investments.
Ashwin Navin of Samba TV discusses the ways that Netflix, even with its recent hiccups, has the legacy and the leverage to continue to reinvent the distribution model to find new ways to extend the value of its multi-billion dollar content investments.
The SaaS model helps address many headaches for content owners and service providers: launching and updating streaming services quickly, fighting streaming piracy, more efficient and lower carbon video delivery, and the ability to take advantage of new monetization techniques and revenue models.