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Why Viral Razor Brand Estrid Needed A Chief Brand Officer To Grow Beyond DTC - Vimarsana News

Why Viral Razor Brand Estrid Needed A Chief Brand Officer To Grow Beyond DTC

The Swedish shaving company is at a pivotal moment in its trajectory, opening a London HQ and bringing in beauty industry veteran Nico Morga Alden to run it. We sit down with her to hear about her plans.

Can GA4 Deliver The Omnichannel Data Revolution? - Vimarsana News

Can GA4 Deliver The Omnichannel Data Revolution?

Is Google Analytics 4 an ideal catalyst for change for all brands right now? Space & Time’s Tom Carter investigates – and recommends an adoption strategy for businesses switching over.

El Pollo Loco Names Jill Adams New Chief Marketing Officer - Vimarsana News

El Pollo Loco Names Jill Adams New Chief Marketing Officer

The appointment underscores the chains ongoing commitment to brand marketing and digital acceleration Jill Adams Named New Chief Marketing Officer at El Pollo Loco The appointment underscores the chains ongoing commitment to brand marketing and digital acceleration COSTA MESA, Calif., Oct. 05, 2023 (GLOBE NEWSWIRE) -- El Pollo Loco, Inc. (“El Pollo Loco” or “Company”) (Nasdaq: LOCO), the nation’s leading fire-grilled chicken restaurant chain, announced today the appointment of Jill Adams as the

Source: yahoo.com
Brands, Don't Get Complacent When Preparing For This Christmas Season - Vimarsana News

Brands, Don't Get Complacent When Preparing For This Christmas Season

The festive season is upon us and while brands will have had campaigns signed off for months now, that doesn’t mean their work is done.

The Tory Conference Proves We Need More Creative Political Slogans - Vimarsana News

The Tory Conference Proves We Need More Creative Political Slogans

Alastair Duncan, founder of the Co-Learn Collective, analyzes Rishi Sunak’s campaign slogan ‘long-term decisions for a brighter future’ and hazards a guess how Labour will respond in the coming weeks.