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One way you can show your support to the AAPI community is by shopping from Asian-owned brands. Start with our evolving list across beauty, fashion, and food.
Web-traffic growth over the same period last year: 413.1% Founders: Tomas Froes, Ricardo Vice Santos Powdered mixes for smoothies and gumdrops that contain more nutrients than hand-squeezed fruit juice are kencko's specialty. Customers can get specific product recommendations through an app. 11. Tony's Chocolonely
Web-traffic growth over the same period last year: 417.3% Founder: Teun van de Keuken Tony's aims to work with suppliers that don't use slavery to harvest and process their cocoa — an issue that has vexed much larger chocolate makers lately. Founded in the Netherlands by a Dutch journalist, the brand is widely distributed in the US, from natural grocers like Thrive Market to Target and Amazon.
Alice Morgan/Ethan Frisch By far the buzziest food trend of the past two decades is acing the farm-to-table test. You know exactly what you eat. The diet of your grass-fed beef, the labor that toiled over your coffee and chocolate, the names of the farmers who shuttled your bell peppers to the market every Saturday morning—all of it becomes essential information, a social responsibility, a marker of your health and wellness (and, of course, socioeconomic status). Preservatives are, apparently, out. “Ugly produce” is in. Sure, you might know about the chicken that laid your eggs and the pig that became your bacon. But when’s the last time you gave a second glance to the bottles on your spice rack?