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Coca-Cola Is Among Suitors for Healthy Soda Brand Poppi bnnbloomberg.ca - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bnnbloomberg.ca Daily Mail and Mail on Sunday newspapers.
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This special edition of the podcast features actionable insights and advice from interviews with six founders, creators and leaders who joined us on the show during the first half of 2023. Our guests include SmartSweets founder Tara Bosch; Poppi co-founders Allison and Stephen Ellsworth; Cann co-founder and CEO Jake Bullock; Chomps co-founders Pete Maldonado and Rashid Ali; Afia co-founders Farrah and Yassin Sibai; and culinary icon Padma Lakshmi.
After an appearance on "Shark Tank," this healthy soda company gained a massive following and fans are excited to see the brand selling its first variety pack.
Allison and Stephen Ellsworth, the co-founders of Poppi, spoke about the reasons behind better-for-you soda brand’s explosive growth and how the company is maintaining its torrid pace. They also discussed their transition into new roles, Poppi’s remarkable trial conversion and repeat purchase rates, Amazon as a key part of the company’s marketing strategy and why video is king on social media.