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8 Tips for a Flawless Instagram Takeover

Instagram takeovers can be a great tool for both brands and creators. Here's how to make sure your takeover goes off without a hitch.

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Fish feud: can McDonald's survive Pusha T's single-verse scud missile? | Hip-hop

In an advertisement for Arby’s, the rapper takes aim at the Filet-O-Fish with the explosive Spicy Fish Diss

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BTS, Travis Scott, and Saweetie Just Changed the Way We'll Be Eating for a Long Time

BTS, Travis Scott, and Saweetie Just Changed the Way We'll Be Eating for a Long Time
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There is No Need to Be Everywhere -- So Stop Trying

Opinions expressed by
“Opportunities seem more valuable to us when their availability is limited.”
-Robert B. Cialdini
How did Coco Chanel turn Chanel no 5 into the best-selling perfume of all time?
In Robert Greene’s “The Laws of Human Nature,” he wrote that Chanel would slip bottles of the perfume “into the bags of her wealthiest and best-connected clients.”
Soon word of her fragrance spread like wildfire and women flocked to her store. She deliberately kept stock in short supply. This made it even more popular. Now it’s the best-selling perfume in history.
Scarcity drove up demand.
Today this may work even better than in Chanel’s time.

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Travis Scott's McNugget Pillow Is v "Expectation vs Reality"

Travis Scott's McNugget Pillow Is v "Expectation vs Reality"
Travis Scott's McNugget Pillow Is an "Expectation vs Reality" Mood
Getty Images / Jerritt Clark / Highsnobiety
From day one, Travis Scott's McDonald's collab was covered with hype (and questions). Though the hugely successful collaboration ran from September 8 to October 4, 2020, La Flame and McDonald's stans are only just getting their hands on one of the most sought after pieces in the collection — the Chicken McNugget cushion — and it's proving to be a memeable tale of "expectation vs reality."
“If you think I’m buying a $90 body pillow shaped like a McDonald’s chicken nugget ur absolutely right,” one Twitter user said at the time, while another wrote, “Never knew I needed a Cactus Jack chicken nugget body pillow until today.” That vibe was echoed by so many that, unsurprisingly, it quickly sold out, and soon after the resale prices went through the roof.

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Travis Scott Became Hip Hop's Biggest Brand In 2020, But Will The Music Match His Star Power Going Forward?

Even in a year without releasing an album, Travis Scott still put numbers on the boards with over four billion Spotify streams, which is comparable to Eminem’s entire discography — and Slim Shady added two projects to his discography in 2020.
Houston’s rager spent most of the year injecting his brand with partnership steroids to make it the strongest in all of Hip Hop and companies are rushing to his doorstep launching million-dollar pitches at him as rampant as James Harden’s three-pointers.
With the coronavirus pandemic forcing artists to improvise and find revenue streams other than the usual live appearances and touring, Scott’s pivot to the branding and product side has proved to be a lucrative one. Covering

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Jordan 1 Youth 6 air jordan 1 x union black toe OEM glorious quality

Jordan 1 Youth 6 air jordan 1 x union black toe OEM glorious quality
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Pollstar | Thought Leaders Think Ahead: Klaus-Peter Schulenberg, Cara Lewis, Peter Shapiro, Kelly Strickland, Rob Beckham (Part 3)

Founder and CEO, CTS EVENTIM
In terms of scale and impact, how would you describe 2020 and the current crisis’ impact on your business and the biggest challenges?
Even though we are currently experiencing the most difficult phase ever in our corporate history as a result of the corona pandemic, we are looking confidently to the future. Crises are above all an opportunity for a company to show its strengths. The biggest challenge for the entire industry, however, is that nobody can predict with certainty when live entertainment will return to its familiar extent.

What strategies have you and your businesses implemented and/or are you considering implementing to address these challenges?

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