And trust legislation. Welcome to todays hearing of the subcommittee on antitrust policy and consumer rights, the title we chosen for today is stacking the tech as google form competition in advertising, i want to think drinking member and her staff for working closely with me and my office, we prepared for today. I also want to think the chairman of the judiciary lscommittee, senator graham for his support of this hearing. This hearing. After i and then senator klobuchar giving our opening remarks, well hear from two panels of witnesses with questions from members of the subcommittee. We have Something Interesting to deal with in the senate and every time they call votes, when they call votes during a subcommittee hearing, were at their mercy. Senator klobuchar and i have both cast our votes on the first of a series of three or four. At some point, were going to have to pause or tag team as we allow other members to hearing is googles Online Advertising business. A novelist andha whet
Screen completely different from yesterday and will call it a modest rebound but it was the big tech stocks that fueled the selloff in today though stocks also seen a modest rebound, certainly not recovering the losses theyve seen over the last three days but nevertheless they are back in the green. Take a look at tesla, that stock has lost around one third of its value in just one week. But look at it go today up nearly 7 and by the way well talk to the former Vice President of tesla coming up in this hour. Also tesla rival nikola solid spike after announcing the partnership with gm and come up will talk to the company ceo about the electric Vehicle Market in the fierce and growing competition. Meanwhile talking about competition in the race for the white house joe biden traveling to battleground states michigan to tout his new made in america plan, this ahead of the president s visit tomorrow and this morning by the way President Trump nominated for a Nobel Peace Prize by a member of
And that means their culture has accelerated the rate at which we become computer and and technology. And that wont change i think anyone who does a lot of ordering for the next months and however covert last are going to. Continue to save time by ordering things from very good organizations or carry almost everything we have a Company Called amazon where you can are almost everything and i wont be surprised if theyre going to sell a car too in the future so thats one thing. The whole meaning of a companys brand is changing is changing if the Company Continues to just talk about the brand as if theres no coated situation. Its going to lose control of it because a brand is not made by the company alone its made by all the people on facebook are the people who talk to each other about chronic they experienced whether they liked it or not a bad brand can easily be exposed so companies have to rethink what is their message own message doesnt work in todays world a message it works is carin
Look at this is all to International Folks who are joining us i will return with the indepth look at all top stories thatll be in and i was taught. The welcome to. Consumerism culture and lifestyle for some a religion for many 2020 changed things. On this im joined by renowned economist and father of modern marketing philip cobbler. Philip cutler father of marketing professor of International Marketing at de kalak school of Management Northwestern University so great to have you with us weve been looking forward for the longest time i wanted to talk to you for the longest time but now that the pandemic has say it. Wow i have so many questions for you lets see how many working get into this program 1st of all you build up a science of marketing basically from scratch and the books youve written have been the bible for business or on the wall for more than 60 years so marketing is about promoting the selling of goods of services right west situation today with pin down make shedding ligh
Time but now that the democrats say it wow i have so many questions for you lets see how many working get into this program 1st of all you build up a science of marketing basically from scratch and the books youve written have been the bible for business around the world for more than 60 years so marketing is about promoting the selling of goods of services right with situation today with condemned make shedding light on problems with consuming and anti consumption movement gaining ground do you saying and new set of rules and guidelines is needed. Well the Congress Situation is going to change a lot of our lives right now and then colbert is finally. And terminated we will have quite a different economy how how our is caught how is coded affecting us today well 1st of all theres limited opportunity to go into stores where one can catch cold coronavirus and so more and more people are using the on line approach to buying what they need and that means that covert has accelerated the rat