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Top News In நிகழ்வுகள் பங்கேற்பு குறியீட்டு Today - Breaking & Trending Today

The Marketoonist provides some perspective on what consumers really care about
For the third time, the answer is “no.” When asked if forum links work as a link-building method, Google’s John Mueller answered succinctly: “no.” This question was addressed in 2014 and in 2018, but here it is in the new decade. In all likelihood, links in forums are nofollowed, and they’re almost certainly not going to be as valuable as natural links.
Do customers really care what you do to gain their attention? “All of this corporate research shopper decision trees, category management decks, and the like can be valuable. But followed too closely, they can lead to marketing myopia,” said Marketoonist creator Tom Fishburne, “Consumers don’t think about brands nearly as much as the marketers of those brands think about the brands.” ....

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Would you have pursued a four-year degree in PPC or SEO?; Tuesday's daily brief

Would you have pursued a four-year degree in PPC or SEO?; Tuesday's daily brief
searchengineland.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from searchengineland.com Daily Mail and Mail on Sunday newspapers.

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Answer MarTech's survey on attending or exhibiting at in-person events

Answer MarTech's survey on attending or exhibiting at in-person events
searchengineland.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from searchengineland.com Daily Mail and Mail on Sunday newspapers.

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You can report indexing issues directly to Google now; Plus, in-person events back in 2022; Thursday's daily brief

Google updates in-SERP travel planning tools as well
Carolyn Lyden on April 29, 2021 at 10:00 am
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Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does,
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Good morning, Marketers, and are you the kind of person who needs background noise to work?
I’m the kind of person who relishes working in absolute silence. Maybe I need to hear the cogs of my own brain turning in order to sort things out, but there’s nothing like listening to just … nothing. My partner, on the other hand, is a verbal processor. In order to work through things, he has to talk through them. Opposites attract? ....

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Most marketers expect to attend in-person conferences by early 2022

Most marketers expect to attend in-person conferences by early 2022
But as employers once again allow staff to travel, professionals are also growing fonder of virtual events.
Henry Powderly on April 28, 2021 at 10:22 am
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Mayur Gupta, former CMO of Freshly, speaks at the 2019 MarTech conference in San Jose.
For organizers forced to abandon conference centers for digital consoles, here’s the good news: The majority of marketers are ready to come back to in-person conferences by the start of 2022. But improvements in virtual conferences and lingering uneasiness about the pandemic will likely mean smaller shows at the outset.
About 38% of the nearly 250 marketers we surveyed in March said it is extremely likely that they will attend an in-person show in the first half of 2022, while about 45% gave the prospect a moderate to somewhat likely possibility. The numbers shrink as you get closer to the present, with only 21% saying it is extremely likely ....

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