sales. jane wells is live in los angeles. some of the reports earlier in the summer perhaps there might be optimistic turn but we've seen the unemployment continue to increase and when you don't have a job you don't have money and you won't go shopping but it hasn't stores like walmart selling toys for 10 bucks and trying to get you in with the little money that you have. >> actually, tamron, it looks like the 1% sales drop which is from last year, which was really bad, is still not as bad as the year overall. they are still expecting a 3% drop for all retail sales for 2009. the fact that maybe it's only going to be down 1%, i'm calling it not so naughty is the new nice. and what we talked to somebody who is a retail analyst wendy liebman who says that maybe people have actually been saving this year, if you listen to her, they could spend some. >> a lot of pent-up emotion and