Carl von Clausewitz, 1780-1831 The backlash is underway. And it's coming from the unlikeliest of quarters. For much of the past two years the global push to deliver net-zero emissions has enjoyed a remarkable golden run. National and state governments have rushed to announce long term net-zero emissions goals, to the point where around two-thirds of global GDP is covered by some form of target. Businesses and investors have followed suit, with over 2,100 of the world's largest corporates having set net-zero goals under the U.N.-backed Race to Zero campaign while asset managers and owners worth trillions of dollars have pledged to deliver net-zero emission portfolios by mid-century at the latest.