for "time" and july base, washington bureau chief for the associated press. both cnn political analysts. molly, i'm going to start with you. this one-minute ad, partly biographical, but also going to a message on health care. while there was in 2018 that fur roar among the base against president trump, it looks like the biden campaign is going for what worked for democrats in congress, health care as the first issue ad in iowa. >> well, it's a health care ad but it's a deeply personal ad and you think you do see joe biden really into his biography and the sense that voters know him and like him. he's someone who wears his heart on his sleeve. that's something that people like about him. so while it is about health care, this isn't just sort of wonky policy-driven pitch. that's not what joe biden is selling. he's selling joe biden the human being, someone you know and like, someone who is