'I Could Leave Or Stay And Make A Difference': Prioritizing Sustainability Kept This MD In Adland
The Drum speaks with Caroline Davison on how the climate conversation is reshaping her advertising career.
Source: thedrum.com
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Twitter's logo becomes an X-bird: Do advertisers care?
Twitter’s logo becomes an X-bird: Do advertisers care?
Source: campaignindia.in
The Drum | 'Urgent Optimism': What The Ad Industry Can Add To The Climate Change Movement
This week, we ask agency experts how they’d battle public indifference to climate change messaging.
Source: thedrum.com
Twitter's logo becomes an X-bird: do advertisers care? | Analysis
Does X mark the spot or is it another nail in the coffin for a soon-to-be ex-social media platform, and how will advertisers respond to Musk killing off the blue bird?
Source: campaignasia.com
The Drum | The Green Pitch: Why ESG Is Key To The Agency Matchmaking Process
Environmental, social and governance (ESG) credentials are already moving the dial on agency pitches. And it’s only going to get more critical.
Source: thedrum.com