The partnership is aimed at delivering much needed industry benefits, including innovative ways to precisely transact on TV and enhanced performance TV and attribution reporting capabilities.
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Integration Between Holding Group s Colossus SSP and FreeWheel to Provide Enhanced Connections to Demand to Increase Ability for Advertisers to Reach Audiences at Scale on CTV
HOUSTON and NEW YORK,.
The Streaming Media 100 is back-welcome once again to Streaming Media s annual list that foregrounds the industry s most innovative and influential technology suppliers, service providers, platforms, and media and content companies, as acclaimed by our editorial team. Some are large and established industry standard-bearers, while others are comparably small and relatively new arrivals that are just beginning to make a splash. All set themselves apart from the crowd with their innovative approach and their contribution to the expansion and maturation of the streaming media universe.