>> in this week's "connection" one internet company is helping people turn ideas into reality. a website called kick starter, a place to go if you have an idea but need the bucks. deborah feyerick reports. >> reporter: got a good idea? yancy strictler has an idea for your idea. >> take that project, piece of art, record, put it out to the world and let them have a say versus some boardroom, some businessman. >> reporter: in this small office on the lower east side you won't find a boardroom, just strictler and two dozen employees the heart and soul of an internet company called kickstarter. fund and follow creativity. >> it's a way for creative people of all kinds, artists, filmmakers, musicians, documentarians, chefs, technologists, whoever to bring ideas they have to life. >> reporter: it's not charitier. rather something in between art