Despite 80 journalists covering climate, New York Times won't ban fossil fuel advertisers
The New York Times’ (NYT) international president Stephen Dunbar-Johnson tells The Drum: “We are not an activist organization.”
Source: thedrum.com
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ASA lays down crypto rules around risk, urgency, trivialization and incredulity
The Advertising Standards Authority (ASA) has issued a ‘red alert’ for crypto-asset advertising amid concerns that people could lose their life savings. The organization has now laid out some rules for those in the space to adhere to.
Source: thedrum.com
Travel ad spend takes off with predicted 36% growth in 2022
The travel sector is taking flight, with double-digit growth of 24% in 2021 set to accelerate further to 36% in 2022, according to a new report from Zenith.
Source: thedrum.com
Ad Council and Alzheimer's Association seek to bring cognitive concerns into the light
The Ad Council has teamed up with the Alzheimer’s Association to encourage families to discuss their cognitive concerns and improve the likelihood of early diagnosis.
Source: thedrum.com
Why Google is going all in on promoting its Pixel 6
The search giant is gearing up for what is reportedly the largest media investment in the company’s history to promote its latest range of Google handsets.
Source: thedrum.com