Google, Facebook, Stare Down Private Lawsuits; Vevo Introduces Ad Targeting Based On Moods
Mo’ Problems Google and Facebook are expected to become ensnared in a host of private antitrust lawsuits stemming from the government cases against the tech giants. The New York Times reports that more than 10 suits echoing the federal and state cases have already been filed against one or both of the Silicon Valley giants in recent months. Many of them lean on evidence unearthed by the government investigations. Last month, for example, a media company in West Virginia sued Google and Facebook arguing that the tech companies had worked together to monopolize the digital ad market. Its lawy...