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What does the data tell us about OTT consumer preferences and trends, and how can platform providers interpret it to improve reach and reduce churn? ESHAP's Evan Shapiro, Hub Entertainment Research's Jon Giegengack, and Erickson Strategy's Paul Erickson discuss in this clip from their panel at Streaming Media Connect 2023.
Daria Greene, Curator for Samsung Art Store, discusses The Special Collection - curated by Samsung and sourced by Fundació Gala-Salvador Dalí, which brings 12 iconic, surrealist paintings to The Frame TV by Samsung.
The edge in content delivery is by definition a moving target; CDN Alliance chair Mark de Jong suggests that the ultimate definition or destination of the edge might well be the end user themselves. Where do leading content companies see the edge today, and where do they expect it to be in 5 years? De Jong raises the issue with Warner Bros. Discovery's Subhrendu Sarkar and Starz' Rob Collins, who offer their best guesses as to where content delivery is going in this clip from Streaming Media Connect 2023.
With streaming demonstrating time and again that there are 'riches in the niches' and the advantages of developing the agility to pinpoint narrower markets and superserve them with targeted content, how can broadcasters benefit from learning to think like streamers, and what strategies can they adopt to leverage that thinking? USA Today/Gannett's Michael Nagle, Paramount's Corey Smith, Boston 25 News' Ben Ratner, Agile Content's Jonah Bolin, Straight Arrow News' Rob Dillon, and Manatt's Eric Bergner offer their insights in this clip from a recent panel at Streaming Media Connect 2023.
Navigating today's streaming apps and subscriptions can seem unnecessarily complicated, particularly as paid subscription and free service apps from major content companies often sit side by side, even appearing to compete with each other. Is this a necessary condition, what factors are driving it, and how is it likely to change? Warner Bros. Discovery's Daniel Trotta, Conde Nast's Jennifer Jones, and ESHAP's Evan Shapiro discuss in this clip from their panel at Streaming Media Connect 2023.