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Infrared Hairstyling Tools Promise Reduced Damage and High Shine

Infrared Hairstyling Tools Promise Reduced Damage and High Shine
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L'Oréal Airlight Pro Hair Dryer Launch September 2024

At the 2024 Consumer Electronic Show, L'Oréal unveiled the biggest beauty tech for the year ahead: the AirLight Pro hair dryer.

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Dyson Unveils Supersonic r: Advanced Hairdryer for Professionals

This new addition to Dyson's lineup marks a significant step forward in the realm of salon-grade hair tools, offering advanced features and capabilities to meet the unique needs of hairstyling professionals.

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Dyson's Supersonic r hairdryer is for the pros

The $569.99 Dyson Supersonic r is a smaller and lighter high-tech hair dryer for professionals that also features RFID attachments that automatically adjust heat.

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L'Oréal tech exec discusses 2024 CES award winner: AirLight Pro

Utilizing ‘cutting edge industrial design,’ the AirLight pro hair drying tool features ‘breakthrough technology’ including infrared light to reduce energy consumption and improve hair smoothness and hydration.

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CES 2024 Best Products: Billboard's Favorite Innovations – Billboard

This Best of CES 2024 list represents the innovations Billboard loved best, that we think will make our work better and our lives more enjoyable.

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Hi-Tech Highlights from the 2024 Consumer Electronics Show (CES)

Hi-Tech Highlights from the 2024 Consumer Electronics Show (CES)
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Why L'Oreal's CEO Sees It as a Tech Company

Nicolas Hieronimus spoke with TIME about strategy for the company, sustainability plans and the outlook for the market. 

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Tech helps beauty 'dreams' come true, says L'Oréal's Guive Balooch



Technology, in particular artificial intelligence, is making it possible to fulfill beauty wishes like never before, Guive Balooch, global vice president of L’Oréal’s Tech Incubator, told AFP. He spoke in an interview at the Consumer Electronics Show, the annual tech extravaganza in Las Vegas, where L’Oréal CEO Nicolas Hieronimus delivered the keynote speech.

How is L’Oréal embracing tech?

Guive Balooch - Our CEO being the CES keynote is such a proud moment for us, and even more for the beauty...

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