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Hoffman: Marketing success is a step-by-step experience

Sometimes we find inspiration and encouragement from the most unlikely places.
Last month, I was invited to a casual lunch and talk by a colleague. Even though my schedule is packed with meetings and ...

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TPO, Subservicing, Marketing, CRA Products; Training and Webinars; Podcast Interview with Dr. Elliot Eisenberg

“People would learn more from their mistakes if they weren’t so busy denying them.” Here’s a little trivia for the compliance folks in the coffee room: The CFPB handles 20,000 consumer complaints per week, and given that financing a home, and then servicing the loan, is the largest financial transaction most individuals go through, you gotta figure a chunk of the 20,000 involve mortgages. While we’re on the CFPB, Director Chopra addressed issues related to refinancing in a hearing on Capitol Hill last Thursday. But the headlines have been grabbed by interest rate improvements in our free market economy, and the economics calendar this week will be highlighted by the U.S. jobs report on Friday, arriving just five days before the Federal Reserve's December 13 meeting. (Expect payrolls growth will rise to 200K in November from 150k job additions in October, and the unemployment rate to stay steady at 3.9 percent.) Today’s podcast can be found here, and this week’s is sponsored by nCino, makers of the nCino Mortgage Suite for the modern mortgage lender. nCino Mortgage Suite's three core products, nCino Mortgage, nCino Incentive Compensation, and nCino Mortgage Analytics, unite the people, systems, and stages of the mortgage process. Today’s has a wide-ranging interview with economist Elliot Eisenberg on government spending, the Fed’s balance sheet, and “Eisenbergian Economics.” Lender and Broker Products, and Services Servicing transfers are complicated, so it is critically important that you nail down the prep work beforehand. If you don’t, and the servicing transfer goes awry, it’s not only servicers who suffer, their customers do, too. The professional services team at ICE Mortgage Technology break down exactly what’s on the line, and what happens when poorly handled servicing transfers leave customers in a lurch. Read its new blog here to learn just how “high stakes” loan transfers can be, and the steps servicers can take to avoid borrower confusion, retention concerns, and even reputational risk, before they become a problem.

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Efficiency, POS, Policy and Procedure Tools; Events and Webinars Entering August; More "Soft Landing" Talk?

“Yesterday I completed a chore I’ve been putting off for four months. It took me 20 minutes. I will learn nothing from this.” That sums up a lot of my tasks. But that was then, and today I head to Austin, the capital of Texas and where they just voted to approve a wide-ranging property tax reduction bill. Which is good, as Texas residents will need the money for air conditioning in the 106-degree heat forecast for today. What if you’re the owner of an office building with few tenants, absorbing that AC cost yourself? Say what you will about slow times in residential lending, commercial lenders are very anxious. Rumor has it there is 1 billion (with a “b”) square feet of empty space. That’s 4.44 million 15x15 square foot offices. Word has it that landlords are very concerned about when the leases are due in commercial real estate around the nation, and world, as some percentage of people have shifted from office to WFH (working from home), or at least are in some hybrid arrangement. “People need a place to live, they don’t necessarily need a place to work.” (Today’s podcast can be found here and is sponsored by Candor. Candor’s patented automated underwriting decision engine, CogniTech, is a state-of-the-art, 100 percent machine platform that can handle infinite loan scenarios. Listen to an interview with CHLA’s Scott Olsen on the seven consumer rights.) Lender and Broker Software, Products, and Services Have you ever experienced something so good you couldn’t wait to tell the world about it? Maybe it was a Michelin star restaurant, or a play under the glittering lights of Broadway. Or maybe it was your loan origination system. Mortgage professionals from across the industry are raving about Empower®, and they’re opening up on camera about how Black Knight’s automated, integrated LOS has created new efficiencies, saved time and money, and helped foster borrowers and members for life. Empower is a cloud-based LOS that puts you back in control of your lending business, and its credibility speaks for itself. Want to know why mortgage pros can’t stop talking about Empower? Click here to see, and then contact Black Knight when you’re ready to try it for yourself.

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Social responsibility prevails over personal choice in 29th annual Think-Off debate

The results of the 29th annual Great American Think-Off debate that occurred June 11 at the New York Mills School Auditorium are in. Four finalists argued, “Which should be more important: personal choice or social responsibility?” And the audience voted on the winner.

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"The most American thing." Social responsibility wins the Great American Think-Off

Following an evening of debate on Saturday, June 10, two-time champion Blaine Rada was crowned the winner of the 29th Annual Great American Think-Off after arguing that social responsibility is more important than personal choice.

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"The most American thing." Social responsibility wins the Great American Think-Off

Following an evening of debate on Saturday, June 10, two-time champion Blaine Rada was crowned the winner of the 29th Annual Great American Think-Off after arguing that social responsibility is more important than personal choice.

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29th annual 'Great American Think-Off' slated for June 11 - Brainerd Dispatch | News, weather, sports from Brainerd and Baxter

The Great American Think-Off debate will be at 7 p.m. Saturday, June 11, at the New York Mills School Auditorium. The four finalists argue the question: “Which should be more important: personal choice or social responsibility?” And audience members get to vote on the winner.

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