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"Embrace Your Weirdness"—BUT…

Make your weirdness a unifier, not a polarizerBob Burg devoted his Daily Impact newsletter this morning to endorsing a concept he found in Robert Greene’s book, The Daily Laws: 366 Meditations on Power, Seduction, Mastery, Strategy, and Human Nature: “Always stick to what makes you weird, odd, strange, different. That’s your ....

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How To Title a Book: 4 Key Tricks from Award-winning Book Publicist Scott Lorenz

By Scott LorenzWestwind CommunicationsThe saying goes “Don’t judge a book by its cover,” but in the marketing world, the cover and title are crucial to the book’s success. No one picks up a book that doesn’t catch their attention with the cover and title. As a book publicist, I have ....

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Let's Call Out Blatant Ageism Here!

Age is NOT one of the reasons to vote for or against a presidential candidateI finally got around to watching Jon Stewart’s return monologue. Yuck! I was a fan of Jon Stewart but this is ageist crap! Yes, Biden is old. So is Trump, as Stewart admits. While I have ....

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How Authors Can Use Artificial Intelligence (AI) to Title Their Books

By Scott LorenzWestwind Book MarketingYou never get a second chance to make a first impression. That’s why the title of your book is so important. The title is the first thing potential readers will see or hear about your book. While thinking of a compelling title is easier said than ....

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What Kagan Left Out

How We Can PREVENT a Fascist Takeover of the USThe Washington Post s Robert Kagan outlined a dismal road to fascism if DT is somehow elected in 2024. Read his piece and then come back here:https://www.washingtonpost.com/opinions/2023/11/30/trump-dictator-2024-election-robert-kagan/ DT is likely to win the nomination, yes. And should he win in November, a second ....

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