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CSPAN2 In Depth Naomi Klein July 13, 2024

Naomi, thank you for joining us here on cspan2 book tv in midtown manhattan where branding and marketing is big business. Let me begin with your first book, no logo. What did you learn about nike, microsoft and starbucks in branding . Guest its great to be with you and to have this time. When i was writing the no logo it came out at the very beginning of 2000, so its almost exactly 20 years old. The period when i was researching which was the four years before that it was a period where lot was changing in the corporate world and you have the first kind of fullblown lifestyle brand, which is an idea we take for granted now, but these were companies that for the first time were declaring that their Business Model was not sell products, but ideas, a lifestyle, a sense of belonging that they could then extend into kind of self enclosed branded cocoons and sort of sell everything along as it was branded with this logo. Nike was really ....

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CSPAN2 In Depth Naomi Klein July 13, 2024

Telling author naomi klein. Her books on economics and Public Policy include the shock doctrine, and the recently on fire. The burning case for Green New Deal. Thank you for joining us and in the studios in new york. But tv we are in manhattan. We are running in marketing this business. Let me begin with your book no logo, when did you learn about nike. Microsoft and starbucks and branding. It is great to be with you and to have this time. So when i was writing the logo, became out at the very beginning of 2000 so it is almost exactly 20 years old. And i when i researching, four years before that, it was a period where i was changing the corporate world. You had the first kind of fullblown lifestyle brands. An idea that we all take for granted now but these were companies that for the first time, were declaring that their Bus ....

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ALJAZ NEWS LIVE - 30 July 13, 2024

Iraq when we come back a difficult and dangerous business with the people making palestine its a battle to independence has killed thousands but now theres fresh hopes of ending the conflict in cameroon more that. Hello there still some very warm weather across the southeast and pin to the mid Atlantic States in United States we have got this a clear area here this is where the heat is in place and then this line of cloud is where weve got the dividing line between the much cooler air to the northwest and this warm moist air across much of the south as he had through friday the temperatures beginning to come down so washington d. C. 24 degrees 18 celsius in new york but atlanta 35 that is still more than 10 degrees above the average for this time of year cooling kansas city at 15 degrees and as well here weve got more snow to the rockies as we head through friday by saturday ....

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DW Eco India July 14, 2024

A local collective of farmers from 15 villages in the region is trying to bring this taught to life by empowering the farmers to solve their problems head on. And. This is the district of b. In the mud out of our bodies and off maharashtra its known to most as one of the worst drought affected regions in india battling a pigeon youll want a crisis as well as struggling with the highest number of farmers who cite. That on the administratively gin of barley is the most affected but the lowest irrigation rates in the country the average in a gated area in india is 40 percent violent only its a mere 1. 72 percent its almost impossible to make a living from agriculture many people here are dispirited. And in desperation turn to alcohol. But this was partly situation about 3 years ago today the global poli initiative put 15 villages in a sport has managed to treat right its story. The way. But surely. The idea was the brainchild off my own gandhi the founder of the initiator was supported by ....

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CSPAN Discussion On Social Media The First Amendment July 13, 2024

Notion of the marketplace of ideas. I think that is what a lot of people think the internet was going to be, some people of believe it really is. Kara do you believe socialmedia is performing effectively as the market place of ideas . I want to pick up with the notion of the marketplace of ideas. I think that is what a lot of people think the internet was going to be, some people of believe it really is. Kara do you believe socialmedia is performing effectively as the market place of ideas . Kara no, i dont, all i read about is how it doesnt. Has evolved has created dust she brought up the idea of the Public Square present everybody thinks that twitter is a Public Square, or facebook is a Public Square, or reddit, or any of these sites. The fact of the matter is that both of them are
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