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gabriel wanted funding for wash cycle laundry. his bike laundry pick-up and delivery service. but he had a tough time getting investors to take the philadelphia company seriously. so he boot strapped the business and made some money and soon enough cleaned up. >> brought to you by american express open. visit open forum.com. for ideas to help you grow your business. there are a million moving parts to keep track of. and almost as many expenses. receiptmatch with quickbooks lets you sync your business expenses. just snap your business card receipts with your smartphone, tag, and transfer to intuit quickbooks. only with business cards from american express open. i'm john kaplan, and i'm a member of a synchronized world. this is what membership is. this is what membership does. this is what membership is.
even though people had their doubts about them. >> i don't think a lot of people just understood the scale of what you can accomplish with bikes. i think a lot of people thought that i was going to carry laundry on my backpack or in the basket of my handlebars or something like that. >> the bikes save the company money in a lot of ways. first of all, advertising. their branded bikes encourage word of mouth marketing. second, the obvious. transportation. >> bike delivery is actually about three times cheaper than truck delivery in downtown areas. you don't have to pay for the truck itself. you don't have to pay for the gas. you don't have to pay for the truck insurance. we don't get parking tickets. >> the bikes are also better equipped to handle time sensitive pickups and deliveries to places like private residences, gyms, and the philadelphia convention center. >> there's a lot of bike lanes where we can bypass traffic so we move quicker than traffic in most places downtown. finding a place to unload is a lot easier for us. >> wash cycle laundry's internal app helps streamline operations. >> that does everything from
philadelphia, he knew right away that getting funding was going to be tough. >> some people were like, that's the coolest thing ever. other people were like, that's one way to pay your bills while you find something else. >> reporter: his bike laundry pickup and deliver service wash cycle laundry had a bit of an image issue. >> people are like how could you possibly service a large account on a bike? what do you do when it rains? like what about the snow? >> at first gabriel seriously considered just going at it alone. >> when i started the business i sort of thought that the savings in my bank account would be enough. and i was going to do it all myself. then, of course, like the savings in my bank account sort of ran out. >> but he realized that as he grew he would actually need some money. so he started out by bootstrapping it to show everyone, including investors, what the company was capable of. >> people have been initially skeptical about how -- whether this is a gimmick or whether it's a real business. >> step one was to stick to the most important part of his plan, the bikes.
portfolio companies don't even have a launch party for $125,000, much less actually launch. >> as bigger dollar amounts come in, gabriel says the bootstrapping has searched its purpose. and wash cycle laundry will be sticking to it. >> after we made it through the first winter, after we delivered our first million pounds, after we expanded to our second city, people started to really see the potential in it. and i think every time you show them it's a real business. >> for many entrepreneurs, it's not enough to just start a successful small business. they also want to give back. that's the case in chicago where one former veteran has expanded his barber shop business. it's allowing him to teach other veterans not only how to cut hair, but also how to start a company. nbc's ron mott has this inspirational story. >> for jerome williams taking care of number one means taking care of others. >> what's interesting is the location in a grocery store. how's that worked out? >> fantastic. >> he's a fixture at his four
three to six months. while people are getting up to speed, and they're going through a preapproved training curriculum. so that's huge. >> employees are also cross-trained. so that they can understand every aspect of the company. >> we do everything on a 24-hour turnaround. so if something's not going right on the cycling end it impacts laundry pretty quickly. and if laundry is running late it impacts the cyclists pretty quickly. >> with other clients like nursing homes, and a v.a. hospital, investors have taken notice of all that the company has accomplished. >> now the questions are more like, can you service a 200 bed hospital? can you build your sales quickly enough in order to provide us a return? >> wash cycle laundry's success in philadelphia has resulted in expansions in washington, d.c. and austin, texas. the bootstrapping principles have followed. >> we launched in washington, d.c. with less than $25,000 in investment. and one of our investors put it to us this way, i was giving a presentation and she comes up to me after and says our other
takes, like 20 minutes. i have goat on video and youtube to remind me how to do it. thank you for letting me be a part of your morning. that wraps up the msnbc rundown. "newsnation" with tamron hall is up next. time for the "your business" entrepreneur of the week. gabriel wanted funding for wash cycle laundry. his bike laundry pick up and delivery service. he had a tough time getting investors to take the philadelphia. he boot strapped the. [ male announcer ] are you so stuffed up, you feel like you're underwater? try zyrtec-d® to powerfully clear your blocked nose and relieve your other allergy symptoms... so you can breathe easier all day. zyrtec-d®. find it at the pharmacy counter.
entrepreneur of the weekend. gabriel wanted funding for wash cycle laundry. but he had a tough time getting investors to take the philadelphia company seriously. so he boot strapped the business, made some money and soon enough cleaned up. for more, watch your business sunday morning at 7:30 on msnbc.