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In a World of Alternative Facts and Deep Fakes, Insane Honesty Rocks

In a world of “alternative facts” and AI-generated deep fakes, consumers often long for raw honesty. What might this look like? As Heidi Tolliver-Walker explains, it might look like owning your screw-ups and turning them into assets.

Patrick-doyle , Dudley-moore , Samsung , Volvo , Domino-pizza , Burger-king , Mcdonald , Dont-buy-this-jacket-campaign , Our-pizza-sucks-campaign , Moldy-whopper-campaign , Our-pizza-sucked-campaign , Insane-honesty

End of an Era as Jorg Riommi Departs Publicis Groupe

End of an Era as Jorg Riommi Departs Publicis Groupe
lbbonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lbbonline.com Daily Mail and Mail on Sunday newspapers.

Italy , Puerto-rico , Berlin , Germany , Romania , Ukraine , Rome , Lazio , London , City-of , United-kingdom , Bucharest

My Creative Career: Pancho Cassis, Global Chief Creative Officer At David Miami

Continuing our My Creative Career series, Pancho Cassis explains how he was always destined for adland, what Banksy taught him and why the Moldy Whopper was brave.

United-kingdom , China , Stevenage , Hertfordshire , British , David-miami , Leo-burnett , British-airways , Burger-king , Fiat , Media-agency-briefing , Super-bowl

Who Will Become Brand Of The Year 2022? Nominees Revealed

It’s almost time to crown Brand of the Year, a new category at The Drum Awards for Marketing. The shortlisted brands were voted for by The Drum’s readers and industry judges as their leading brand in the world of marketing.

Norway , New-york , United-states , Australia , Philippines , Hong-kong , United-kingdom , City-of-chicago , Illinois , Lebanon , Vietnam , Republic-of

Jorg Riommi was inducted as the newest member of the Golden Drum Hall of Fame

Media & Marketing - Jorg Riommi, Chief Creative Officer, Publicis Groupe Central and Eastern Europe was inducted as the newest member of the Golden Drum Hall of Fame, a

Serbia , New-york , United-states , Latvia , Milan , Lombardia , Italy , Dubai , Dubayy , United-arab-emirates , Copenhagen , Køavn-

This burger chain showed mouldy food in its advertising

The campaign broke all the cardinal rules of advertising. But for one fast food company, it paid off.

Facebook , Burger-king , Moldy-whopper , Mouldy-whopper , Super-bowl ,

Burger wars: How Burger King's rivalry with McDonald's reverberates through adland

Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.

Germany , Miami , Florida , United-states , Norway , New-york , Brazil , California , Phoenix , Arizona , Fernanda , Bahia