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Leaders from Anthropologie, J Crew Factory, Molson Coors, Publicis, and Forrester join Meta to explore four ways AI is changing marketing at Advertising Week New York.
Nostalgia is a trusty tool of any comedian, but Maaike Kessels, a strategist at Ogilvy, believes it is time for advertisers to get nostalgic for comedy. Surely she’s having a laugh? Ads are still funny, right?
Kicking off a five-part video series from The Drum and Accenture Song, we explore five emerging customer trends impacting how CMOs must orchestrate their marketing strategies to find growth and relevance in today’s increasingly changing world.
The global marketing campaign, created with Ogilvy UK, Hogarth Worldwide and FinkDifferent, envisions AI as a tool that can augment human intellect and creativity.
The brand sees the contributions of the rapper and self-proclaimed ‘Fashion Killa’ as key to crossing into the worlds of fashions, culture and lifestyle.