so he just kept driving. noel was looking for a hotel on laugavegur street, in the island's capital reykjavik. instead he typed "laugarvegur." that extra "r" took him nearly six hours through steep mountains and icy paths to a house in a small town on the island's northern tip. >> i ring the door, and the woman answers, and she starts laughing at me. >> reporter: that woman found noel a place to stay, but not before posting the story on facebook. by the following morning, noel was town legend. by the time he reached reykjavik, he was an island celebrity, being stopped on the street, nicknamed "the lost tourist" at bars. he graced the front page of the country's paper, and landed himself on tv. he even got lost, again, while heading to the famous blue lagoon. he learned his lesson this time, and interrupted a conference. >> i just barged in there, asking for directions because the g.p.s. got me lost. and when they asked me, "are you the guy that got lost and went